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Boost Your YouTube Success: Effective Strategies to Increase Views

An Afro-Caribbean woman showing a creative recipe with healthy fresh ingredients from her kitchen at home, using her smart phone to film the cookery demonstration

How to Effectively Increase Your YouTube Views: A Comprehensive Guide with Examples

With over 2 billion logged-in users per month, YouTube is a platform that offers immense potential for content creators. However, standing out in this crowded space requires strategic planning and execution. This article will guide you through effective strategies to increase your YouTube views and enhance your channel’s visibility, complete with real-world examples and actionable tips.

Understanding YouTube’s Algorithm

Before diving into the strategies, it’s crucial to understand how YouTube’s algorithm works. The algorithm prioritizes videos that lead to a longer overall watch time. Therefore, creating engaging content that keeps viewers on the platform is key to increasing your views. For instance, the popular channel “Vsauce” often creates long-form content that is both engaging and informative, leading to high watch times and thus, more visibility in YouTube’s algorithm.

Optimize Your Video SEO

Just like Google, YouTube is a search engine. Therefore, optimizing your video content for search is crucial. Here are some tips:

  • Keyword Research: Use tools like Google Trends or YouTube’s search suggest feature to find keywords related to your content. For example, if you’re creating a video about baking cookies, you might find that “easy cookie recipes” is a popular search term.
  • Video Title: Include your keyword in the video title. However, ensure the title is still engaging and accurately represents your content. A good example might be “Easy Cookie Recipes: Bake Delicious Cookies in 30 Minutes!”
  • Video Description: Your video description should provide a detailed overview of your video’s content and include your keywords where relevant. For instance, you could describe the types of cookies you’re making, the ingredients needed, and the baking process, all while incorporating your keywords.
  • Tags: Use tags to tell YouTube what your video is about. Include your main keyword and variations. For the cookie baking video, tags could include “easy cookie recipes,” “baking,” “homemade cookies,” etc.

Encourage Viewer Engagement

Viewer engagement signals like likes, comments, shares, and subscriptions influence your video’s ranking on YouTube. Encourage your viewers to interact with your video by asking them to like, comment, share, or subscribe at the end of the video. For example, you could say something like, “If you enjoyed this video and want to see more like it, don’t forget to like, comment, and subscribe!”

Use Playlists to Boost Watch Time

Playlists can help increase your overall watch time by queuing up multiple videos to play in succession. This encourages viewers to watch more of your content in one sitting. For instance, if you have a series of baking tutorials, you could create a “Baking Basics” playlist that viewers can follow along with.

Promote Your Videos on Other Social Media Platforms

Don’t limit your video promotion to YouTube alone. Share your videos on other social media platforms like Facebook, Instagram, Twitter, or LinkedIn to reach a wider audience. For example, you could share a teaser of your video on Instagram with a link to the full video in your bio, or post the video on your Facebook page with a call to action encouraging viewers to share it.

Use “BOGY” Thumbnails</h

Using BOGY (Blue, Orange, Green, Yellow) thumbnails can help your videos stand out on YouTube and attract more clicks. For instance, the YouTube channel “Dude Perfect” often uses bright, contrasting colors in their thumbnails, which makes them pop against YouTube’s white background.

Share Videos On Quora, Reddit, and Forums

Sharing your videos on platforms like Quora, Reddit, and various forums can help you reach a wider audience and increase your views. For example, if you have a video on “How to assemble a computer,” you could share it in relevant subreddits or answer related questions on Quora with your video link.

Optimize Videos for Comments, Likes, and Subscribes

Encourage your viewers to interact with your video by asking them to like, comment, share, or subscribe. This can boost your video’s visibility on YouTube. For example, you could host a giveaway that requires viewers to like, comment, and subscribe to enter, or simply remind viewers to engage with your video at the end of each upload.

Use Metadata to Get Recommended After a Popular Video

Properly using metadata can help your video appear in the “recommended videos” section, potentially increasing your views. For instance, if your video is about “DIY home decor,” you could use similar metadata to a popular video on the same topic to increase the chances of your video being recommended after theirs.

Craft the Perfect Title

An engaging and keyword-optimized title can significantly increase your video’s click-through rate, leading to more views. For example, instead of a generic title like “Car Review,” you could use something more enticing and specific like “Is the 2023 Tesla Model S Worth the Price? Detailed Review and Test Drive.”

Spend Time on Your Description

A well-written description can help YouTube’s algorithm understand what your video is about, which can improve its visibility and increase your views. For instance, if your video is a tutorial on “How to knit a scarf,” your description could include details about the type of yarn used, the knitting technique demonstrated, and any other relevant information.

Tag Your Videos

Tags can help YouTube understand your video’s content and context, which can help it appear in relevant search results. Use your main keyword and variations in your tags. For example, if your video is a review of the latest iPhone, your tags could include “iPhone review,” “latest iPhone review,” “iPhone features,” etc.

Promote Other Videos with End Screens and Cards

End screens and cards can help keep viewers on your channel, increasing your overall watch time and views. For instance, you could use an end screen to promote a related video or your latest upload, encouraging viewers to continue watching your content.

Add a Watermark to Your Videos

A watermark can help promote your channel and protect your content. This can lead to more subscriptions and views. For example, you could add a small logo or your channel name as a watermark in the corner of your videos.

Enable Video Embedding

Allowing other people to embed your videos on their websites or blogs can potentially increase your views. Make sure your videos are embedding enabled. For example, if you run a cooking blog, you could embed your cooking tutorial videos directly into your blog posts, providing value to your readers and increasing your YouTube views at the same time.</

Increasing your YouTube views is a strategic process that involves understanding the platform’s algorithm, optimizing your video SEO, encouraging viewer engagement, using playlists, and promoting your videos on other platforms. With consistent effort and patience, you’ll see your views start to climb. For instance, the popular YouTuber “MrBeast” has seen massive growth on his channel through consistent application of these strategies, leading to billions of views across his videos.

Remember, the goal is not just to increase views but to build a loyal and engaged audience. So, while you’re implementing these strategies, always prioritize creating high-quality and valuable content for your viewers. After all, the most successful YouTubers are those who have been able to connect with their audience on a deeper level.

So, start implementing these strategies today, and watch your YouTube views soar!


Increasing your YouTube views is not an overnight process, but with strategic planning, understanding of the platform’s algorithm, and consistent effort, it’s entirely achievable. By optimizing your video SEO, encouraging viewer engagement, leveraging playlists, and promoting your videos across various platforms, you can significantly enhance your channel’s visibility. Remember, the ultimate goal is not just to garner views but to build a loyal and engaged audience that values your content. The most successful YouTubers are those who connect with their viewers on a deeper level, providing content that is not only entertaining but also valuable. So, start implementing these strategies today and set your channel on the path to YouTube success. Happy YouTubing!

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